Used Honda Models Generate a Whole Lot of Buzz from Drivers in Manchester and around the World

We can’t think of a better recommendation for buying a used Honda than simply asking a Honda driver about their experiences with their ride. We’ve known that Manchester, NH area drivers have been fans of the brand for quite some time. But recently, Boston Consulting Group conducted a pretty interesting study that confirms our assertion. The firm actually measured how average consumers advocate for brands with their friends, family, and acquaintances.

It turns out that the average word-of-mouth rating for a brand is somewhere around 50 percent. That being said, Honda clocked in at a 63 percent advocacy rating. Seems as though it isn’t just local traffic that gives this outfit a thumbs up; they’ve got support all over the world. Furthermore, when asking participants about their thoughts and opinions, the researchers also promoted the consumers to provide hard evidence of advocacy. Therefore, drivers weren’t just filling us in on how they felt, but whether or not they were enthusiastic enough to urge their friends to try Honda out.

The consulting group surveyed 32,000 consumers from here in the US and over in Europe, so it was a comprehensive study to say the least. Other automakers to grab high scores were Toyota, Volkswagen, and Kia.

See if you can guess where you can find all four of those marques under one roof. Yep, we’ve got all the best right here at our used car dealer in Hookset. To get feel for a few of our favorites, stop into the Merchants Auto showroom anytime and we?d be happy to give you the tour.