About Us

Welcome to Merchants Auto!

A history of excellence since 1962

A Family-Owned Company You Can Trust

We’re proud to say that Merchants Auto is the largest pre-owned dealership in New Hampshire and the largest family-run pre-owned car dealership in New England! We strive to save our customers time and money, and our ultimate goal is to provide an enjoyable and hassle-free car buying experience.

We serve all of New England, including the nearby cities and towns of Manchester, Concord, Auburn, Hooksett, and Bow.

The Largest Inventory in New England

We are positive you’ll find a vehicle that fits your needs and budget. Our 26-acre lot has hundreds of vehicles to choose from with more than 30 different makes — including hatchbacks, sedans, SUVs, pickups, sports cars, fuel-efficient models, compact cars, and work vans.

You can trust that our vehicles are safe, secure, and in the best possible condition. Our technicians rigorously inspect each one, otherwise known as a 128-point certified quality inspection, before we decide whether the vehicle should join our inventory. Plus, every vehicle comes with a comprehensive CARFAX history report so there are no surprises.

If you can’t find exactly what you’re looking for, we’ll consult with our sister business, Merchants Fleet, which is a national, corporate fleet management company that allows us to source nationwide inventory from our leasing fleet. This means you don’t have to visit multiple dealerships to find the right vehicle.

Low, Upfront Pricing

We don’t believe in surprises when it comes to the price of a vehicle, which is why we’re up front about it. We offer the lowest pricing on pre-owned vehicles in New England with many factory warranties still in place.

We conduct extensive, educated market research and price our vehicles right the first time because we believe the car-buying experience should be a transparent one — and that includes price.

Shop In Person or Online

You can visit our showroom in Hooksett, NH, or browse our online shopping platform at your convenience. Browse by price, body style, brand, mileage, features, and more. Shopping from your home or office has never been easier, and our sales professionals are just a phone call away.

5-Day Guarantee

We want you to be completely satisfied with your purchase, which is why Merchants Auto allows you up to 5 days and 250 miles to exchange your recently purchased vehicle for one that better suits your needs. Customer satisfaction is our goal, and we want you to be completely happy with your purchase.   

Non-Commissioned Sales Professionals

Our staff works hard to ensure that you have a positive experience. We aim to take the stress and pressure out of purchasing a vehicle, which is why our sales professionals do not receive a commission. They are here to answer your questions and help you find the right vehicle.    

Flexible Lending Options

Let our car loan experts crunch the numbers so you don’t have to. We offer a variety of flexible lending options, including traditional vehicle financing and car loans for customers who have poor credit.

Our on-site finance department provides competitive financing deals and options to find the best financing possible for all credit types.

We also offer Buy Here Pay Now loans, which are designed for customers who are unable to qualify for a traditional car loan for one reason or another, such as bankruptcy, missed credit card payments, or a poor credit score.

With this type of loan, you’ll receive financing directly from our dealership as opposed to a third-party loan vendor, which means you will pay Merchants Auto directly. It’s important to note that these payments will often be more frequent (bi-weekly or weekly) and usually carry higher interest rates than traditional loans. They must also be paid in person.

The bottom line: Whatever your credit or financial situation, Merchants Auto has a variety of available lending options that will help you secure your next vehicle.

State-of-the-Art Service Department

We have 26 factory-trained National Institute for Automotive Service Excellence (ASE) technicians who work on all makes and models — even if you didn’t purchase a car from Merchants Auto. Our dealership has invested in state-of-the-art diagnostic equipment and repair tools, and we provide fast, reliable service you can trust. Whether you need an oil change or a major repair, call, email, or stop by the dealership to schedule a service visit.

A Commitment to Community

While our main focus may be on selling cars, our mission has always been to support and invest in our local community. Each year, we give away $100,000 to organizations chosen by a committee of employees, which have included Boy Scouts of America, Big Brothers/Big Sisters, the Make-a-Wish Foundation, local sports teams, and the American Red Cross.

A percentage of each vehicle sold every October is donated to the New Hampshire Breast Cancer Coalition, and every year, Merchants Auto participates in the Gail Singer Memorial Blood Drive. We even broke the one-day record for individual blood donations in 2011!

We also offer free advertising to charities via our digital billboard.

Since 1962, we have built a history of excellence as a family-owned company you can trust. Everything we do is focused on helping customers like you find the perfect car for your needs and budget, and to make your car buying experience stress-free and enjoyable.

CONTACT US